We have a passion for writing WORDS THAT SELL – that positions our clients as the go-to companies in their niches, and generates a never-ending revenue stream for them.
We do it by listening for what motivates their target markets and then we tell our clients’ product stories in ways that captivate readers and create “Aha!” moments for prospects.
However, we do more than just spin stories. Using the power of the psychology of persuasion, we create compelling subject lines that capture attention, magnetic copy that maintains reader interest, and powerful calls to action that provoke immediate response.
Claire consistently helped us exceed marketing goals by 230% over a three year period for media placement on a national and regional level with her press releases and media alerts. Press coverage highlights as a result of Claire’s ability to identify unique selling propositions include BusinessWeek, Crain’s New York, Working Woman, and Star Ledger.
Kathleen A. Bryan
There is no question that much of CPR’s enhanced image and increased visibility are attributable to the enormous efforts you and your team made on our behalf. I speak of everything from helping us craft a branding strategy and then rolling it out in a series of corporate communications and public relations messages to producing a winning suite of collateral materials. I particularly appreciate your flexibility, enthusiasm, and enormous ability to propel change. I look forward to a continued association.
For any company owner who wants to diversify his line of services or wishes to take their company to the next level, I couldn’t recommend Claire highly enough.
Lots of great information – great interaction – well organized –
made it simple. Thanks!
Whether strategizing corporate objectives, creating new marketing materials, or increasing press coverage, we count on Claire Stoddard to effectively convey our messages to our customers with exactly the right solutions. Claire Stoddard is consistently professional, responsive, and exceptionally customer-focused.
The Albert Baker Fund
I love working with Claire. She is fast, she is good, and she gets the job done. You don’t have to worry about details with Claire–she has such a depth of experience and expertise that she can quickly size up a project and start running with it. Last year we had two senior team members scheduled to be on vacation right in the middle of a major fundraising campaign. Claire came in mid-stream and took over the communications and email marketing seamlessly and with hardly a phone call or email to the team. The campaign ended with a bang and exceeded our goals–in fact it was one of our most successful campaigns ever. If you want an expert writer, editor, marketer, brander to take a project and run with it, step in and save you in a crisis, or just to brainstorm with you, you want Claire Stoddard!
Our newest BusinessWeek project, “Creating Digital Dividends” called for a major selling document, and you produced a masterpiece, which resulted in revenues of over $2 million. You are a major producer and work swiftly, intelligently, and with great care.
Thank you so much for delivering one of our best events ever. The program was great, everything flowed, the audience was spectacular, and as always you were there with a smile on – hustling every detail as if it were your own. Even more impressive is the fact that you pulled this off with limited resources and budget. It is a testament to your ability and your professionalism. We are so very lucky to have you on our team.
Quality and Business Excellence Manager, Leading global valve manufacturer, 2016 New Jersey Manufacturer of the Year
The Top 3 Ways Claire Stoddard helped our Inbound Marketing Engine go from Zero to Sixty
She’s Strategic … She’s an Expert … She’s Collaborative
“Claire has been an invaluable advisor on aligning our brand promise with our digital strategy. She taught us how to write catchy articles that align with our brand and meet our target customers on their turf. With her help we transformed the voice of our content and have launched a major new inbound initiative. Her strategic expertise and marketer’s discipline is a driving force that helped us move forward confidently.
Albert Baker Fund
I love working with Claire. She is fast, she is good, and she gets the job done. You don’t have to worry about details with Claire–she has such a depth of experience and expertise that she can quickly size up a project and start running with it.
You are the goddess of words! The whole acronym “Persuade” was so solid and logical that I could see the vision of using it often. When I met Claire, I thought I already had the book of words that sell – Boy were my eyes opened! She puts caring and compassion in her words, adaptable to any industry.
Our newest BusinessWeek project, “Creating Digital Dividends” called for a major selling document, and you produced a masterpiece, which resulted in revenues of over $2 million.
This is one of the most thorough books on copywriting that I have
ever read, and a valuable resource every time I have to write
copy. Thank you, Claire, for sharing your extensive writing
experience so that we can all sell more, in less time.